If you’re thinking about selling your home in Fort Myers, you’re not alone. With Southwest Florida continuing to attract buyers from across the country, especially those relocating or seeking second homes, the demand for real estate in Fort Myers remains strong. But even in a competitive market, there are key strategies to help you sell your Fort Myers home fast—and for top dollar.
One of the most important factors in selling quickly is pricing your home correctly. Overpricing can cause your listing to sit, while underpricing leaves money on the table. A local Fort Myers real estate expert can provide a market analysis based on recent sales and current trends to help position your home competitively.
Buyers in Southwest Florida real estate markets—especially those looking in Cape Coral, Sanibel, and Fort Myers Beach—are often seeking move-in-ready properties. Declutter, deep clean, and consider light staging to help buyers envision themselves living there. Highlight open spaces and views, especially if you're selling a waterfront home.
The days of just sticking a sign in the yard are long gone. Today’s sellers need professional photography, drone video, and digital marketing. At McMurray and Members, we go beyond the MLS—we feature listings across top websites and use targeted social media to reach buyers across the U.S.
Every neighborhood is unique. Whether you're in a gated community, near downtown, or along the Caloosahatchee River, knowing your buyer pool matters. A team deeply embedded in Fort Myers real estate knows how to speak to those lifestyle benefits.
Working with the top real estate team in Fort Myers gives you access to a larger network, off-market opportunities, and professional negotiation tactics. Our team specializes in selling homes in Fort Myers, Cape Coral, Sanibel, Captiva, and Fort Myers Beach, and we know what it takes to close deals fast.
Cape Coral
Captiva Island
Sanibel Island
Fort Myers
Two of Southwest Florida’s most beloved islands—Captiva and Sanibel—have earned national recognition on MSN Travel’s latest list of the 21 Best Towns in Florida for Re… Read more
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You will appreciate working with a team who is more like an extended family, one that takes care of each other and encourages success. Plus, we are backed by the strength of Royal Shell.